Publishing a study with maximum reach
A representative social science survey on »Men’s attitudes towards gender equality and equality policy« was designed as a cross-media publication. This format helps to spread the content as widely as possible.
Made for Bundesforum Männer, wich is funded by the Federal Ministry for Family Affairs, Senior Citizens, Women and Youth.
We realized this crisp publication project in the format of a design sprint. Within two weeks, we created a microsite, a printed long version, and a summary. Close collaboration with the client and the study’s author was key.
The long version of the publication comprises 64 pages. When designing the publication, our main focus was on high readability and clear infographics. The short version summarizes the most important results in a PDF format, while the microsite provides these results in an SEO-friendly and responsive way.
The 40 infographics provide a visual insight into the survey. They are now also used in other contexts, such as social media or banners.
Client
Funded by the Federal Ministry for Family Affairs, Senior Citizens, Women and Youth.
Link to project
