Publishing a study with maximum reach

2023

UX / UI / Implementation / Editorial Design / Infographics

A representative social science survey on »Men’s attitudes towards gender equality and equality policy« was designed as a cross-media publication. This format helps to spread the content as widely as possible.

Made for Bundesforum Männer, wich is funded by the Federal Ministry for Family Affairs, Senior Citizens, Women and Youth.

Screenshot of publication »Silence and Omissions« with some descriptive elements like example illustrations and an example double page from the physical book.

We realized this crisp publication project in the format of a design sprint. Within two weeks, we created a microsite, a printed long version, and a summary. Close collaboration with the client and the study’s author was key.

The long version of the publication comprises 64 pages. When designing the publication, our main focus was on high readability and clear infographics. The short version summarizes the most important results in a PDF format, while the microsite provides these results in an SEO-friendly and responsive way.

The 40 infographics provide a visual insight into the survey. They are now also used in other contexts, such as social media or banners.

Client

Bundesforum Männer.

Funded by the Federal Ministry for Family Affairs, Senior Citizens, Women and Youth.

Link to project

maennerperspektiven.de

10 key findings were distilled and translated into simple infographics.

The long version of the study can be ordered as a print version or downloaded as a PDF.

The dashboard, created as a microsite, distills the most important findings and presents the online and responsive version of the 4-page summary.

project facts

Design sprints benefit greatly from collaboration based on trust.

It is always worth taking the time to adjust the line length of ragged right text. Everything for readability.

You can rely on our production partners. druckzuck is our number 1 address for sustainable production of large print runs.
druckzuck.de

Most men in Germany today think it is good for a partnership if both parties are working.
maennerperspektiven.de

Reservations about part-time employment are crumbling. Fewer and fewer men are convinced that part-time work jeopardizes their professional career.
maennerperspektiven.de

Many fathers today are of the opinion that it should be just as acceptable for fathers in companies as it is for mothers to reduce their working hours in order to look after their children.
maennerperspektiven.de

Client

Link to project

project facts

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